Confessions Of The Pricing Man

Author : Hermann Simon
Genre : Business & Economics
Publisher : Springer
ISBN : 9783319204000
Type book : PDF, Epub, Kindle and Mobi
File Download : 221 page
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The world’s foremost expert on pricing strategy shows how this mysterious process works and how to maximize value through pricing to company and customer. In all walks of life, we constantly make decisions about whether something is worth our money or our time, or try to convince others to part with their money or their time. Price is the place where value and money meet. From the global release of the latest electronic gadget to the bewildering gyrations of oil futures to markdowns at the bargain store, price is the most powerful and pervasive economic force in our day-to-day lives and one of the least understood. The recipe for successful pricing often sounds like an exotic cocktail, with equal parts psychology, economics, strategy, tools and incentives stirred up together, usually with just enough math to sour the taste. That leads managers to water down the drink with hunches and rules of thumb, or leave out the parts with which they don’t feel comfortable. While this makes for a sweeter drink, it often lacks the punch to have an impact on the customer or on the business. It doesn’t have to be that way, though, as Hermann Simon illustrates through dozens of stories collected over four decades in the trenches and behind the scenes. A world-renowned speaker on pricing and a trusted advisor to Fortune 500 executives, Simon’s lifelong journey has taken him from rural farmers’ markets, to a distinguished academic career, to a long second career as an entrepreneur and management consultant to companies large and small throughout the world. Along the way, he has learned from Nobel Prize winners and leading management gurus, and helped countless managers and executives use pricing as a way to create new markets, grow their businesses and gain a sustained competitive advantage. He also learned some tough personal lessons about value, how people perceive it, and how people profit from it. In this engaging and practical narrative, Simon leaves nothing out of the pricing cocktail, but still makes it go down smoothly and leaves you wanting to learn more and do more—as a consumer or as a business person. You will never look at pricing the same way again.

Summary Of Hermann Simon S Confessions Of The Pricing Man

Author : Everest Media,
Genre : Business & Economics
Publisher : Everest Media LLC
ISBN : 9798822503557
Type book : PDF, Epub, Kindle and Mobi
File Download : 54 page
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Please note: This is a companion version & not the original book. Sample Book Insights: #1 Prices determine how much money you make. They are the most important factor in your business, so you should never have to live month to month or quarter to quarter. If you have that influence, what is the best way to wield it. #2 I was fascinated by pricing theories in college, and I learned that pricing is about how people divide up value. I later met three people who would influence my career path and lay the groundwork for pricing to grow from an academic topic to a vital corporate function. #3 I wanted to conduct unconventional research into pricing. I wanted to go outside the realm of sophisticated functions and elegant theories and actually produce something that a manager or salesperson could understand and apply to their own business decisions. #4 In 1979, I followed up on the referral Kotler gave me and met with Dan Nimer, a price consultant. I was impressed by his enthusiasm and knowledge, and began to see the importance of pricing and its applications in the business world.

True Profit

Author : Hermann Simon
Genre : Business & Economics
Publisher : Springer Nature
ISBN : 9783030767020
Type book : PDF, Epub, Kindle and Mobi
File Download : 213 page
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Real profit after taxes is the most important management target. Profits are the cost of survival and the creators of new value. In this book, celebrated management thinker Hermann Simon brings clarity to the jungle of profit concepts and balance sheets. He sheds light on the performance of numerous companies and industries in international comparison and looks at the key profit drivers: price, sales and costs. Hermann Simon derives practical consequences from his astute analysis and offers a convincing guide to profit-oriented and sustainable corporate management! The book pleads for a reconsideration of profit as the guiding concept of management and entrepreneurship, and it showcases how profitability can ensure the long term health of a business. Questioning the fact/dilemma, why more than 80 percent of companies in the US are going public have never turned a profit, this book is invaluable inspiration and a powerful guide for responsible and resilient managers and entrepreneurs.

Many Worlds One Life

Author : Hermann Simon
Genre : Business & Economics
Publisher : Springer Nature
ISBN : 9783030607586
Type book : PDF, Epub, Kindle and Mobi
File Download : 305 page
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In this engaging, insightful, and inspiring narrative, Hermann Simon, the world-renowned management thinker, consultant, pricing expert, entrepreneur, and leading authority on the “hidden champions” business model, highlights the influences on his remarkable journey from humble origins on a German farm to advising and sharing the stage with global leaders in industry, academia, and politics. Born in 1947 in the rural Eifel region of Western Germany, Simon’s coming of age parallels that of a country struggling to come to terms with the legacy of World War II and reinvent itself as a new world power. His colorful anecdotes of a youth spent in an agricultural community that in many ways operated as it had since the Middle Ages, reflect the establishment of core values, such as trust, focus, quality, and commitment that served as an anchor against the accelerating pace of technological, economic, political, social, and cultural change in the subsequent decades. Simon takes readers on a journey through time and space, as his—and our—world transformed from isolated to connected, local to global, revealing lessons learned from the extraordinary people (from Peter Drucker to Henry Kissinger) and places he has encountered along the way, through a career that has evolved from research and education to management consulting to leadership and strategy development on a broad scale. His particular interest in the Mittelstand, or “hidden champions,” the small and medium-sized companies that exemplify the German business philosophy and served as the engine of its economic revival, becomes a powerful metaphor of his own experiences in blazing new trails while staying true to one’s roots. For anyone familiar with Simon’s work and contributions, Many Worlds, One Life reveals unique insights into the man himself and the origins of his ideas on successful leadership and business strategy. But more generally, readers in any field or discipline will recognize how their own stories reflect their ties to the past, their accomplishments in an increasingly complex environment, and, ultimately, their roads to the stars. “Hermann Simon is one of the very few people who combine a truly global mindset with strong local roots. This rare combination makes him a superb bridge-builder at a time of increasing friction in our global trading system. World-renowned management scholar, successful entrepreneur, engaged citizen - this book tells his life’s amazing story in a compelling way.” U. Mark Schneider, CEO, Nestlé “From the moment I met Hermann Simon, through each successive encounter, I have enjoyed increasing returns which are rare in most relationships. Hermann, please continue to open further fields of inquiry in business theory and practice, always with an eye to aligning profit, high purpose, and passion.” Philip Kotler, Professor Emeritus of Marketing, Kellogg School of Management, Northwestern University “Among the politicians, officials, scholars, and entrepreneurs that Hermann Simon has close acquaintance with, it is a great honor that I am writing a letter of recommendation for this book and Dr. Simon. As a worldly renowned business manager and scholar, his wise words have always inspired and awakened business leaders (and engineers) like me. I bought the book and finished it on the spot before I left the bookstore. This book is about his life rather than his studies. This book also proves that he is a good essayist as much as he is a scholar. As you navigate into his youth in a German farmhouse, you will notice that he has always captured the details of daily life and social surroundings. It is the encounter of such details and awakening of his senses that have led him to become the pride of modern Europe’s business management studies. My favorite part in his book is the chapter, ‘The School of Life’. He has listed the things he has learned throughout his life and said they are ‘subjective and incomplete.’ As I read through his book, it felt as if I were having a cup of tea with him over family, future, health, management, leadership, time management, and other lifetime subjects. His value and love for humanity is truly special. In this book, he acknowledges that his life is divided in two: one from his Eifel village and one from the globalized word. The division of the old and the present, or the division of time and space, which usually starts from village and ends in a city, was unavoidable to anyone our age who has gone through rapid urbanization and industrialization. Such sense of separation, however, does not always lead to enlightenment. The enlightenment that he is sharing with us is the fruit of his lifetime effort. When you read his stories from his childhood to recent research and studies, you will learn the never-changing truth that ‘Great discernment is cultivated rather than is born.’ I also think this book will be a milestone for the younger generations who still have more road to travel.” Dr. Chang Gyu Hwang, former CEO, Samsung Electronics and KT Korea Telecom "In his autobiography, Professor Hermann Simon narrates his experience of growing from the countryside to the international stage and becoming a common friend in Chinese and German economic circles. It can be said that with the impetus of globalization, his Hidden Champion Theory has been widely practiced in both Germany and China. The combination of the Hidden Champion Theory and the pragmatic development of small and medium-sized enterprises has promoted the craftsmanship, deepened international cooperation, and enriched the connotation of Sino-German economic and trade cooperation. In recent years, Sino-German pragmatic economic and trade cooperation has maintained a continuous development momentum. Both the industrial chain and the supply chain cooperation are safe and stable. In the future, we will look forward to collaborating more with the German business community to uphold multilateralism, promote trade and investment liberalization and facilitation, assist cooperation in various fields to achieve positive results, push the continuous expansion of two-way opening forward." 刘殿勋Mr. LIU Dianxun 中华人民共和国商务部投资促进事务局局长 Director General of Investment Promotion Agency of Ministry of Commerce. P.R.China

The Confessions Of Jean Jacques Rousseau

Author : Jean-Jacques Rousseau
Genre :
Publisher :
ISBN : HARVARD:32044011595774
Type book : PDF, Epub, Kindle and Mobi
File Download : 494 page
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Confessions Of An Economic Hit Man

Author : John Perkins
Genre : Biography & Autobiography
Publisher : Berrett-Koehler Publishers
ISBN : 9781576755129
Type book : PDF, Epub, Kindle and Mobi
File Download : 430 page
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Perkins, a former chief economist at a Boston strategic-consulting firm, confesses he was an "economic hit man" for 10 years, helping U.S. intelligence agencies and multinationals cajole and blackmail foreign leaders into serving U.S. foreign policy and awarding lucrative contracts to American business.

Confessions Of A Confidence Man

Author : Edward Henry Smith
Genre : Swindlers and swindling
Publisher :
ISBN : LCCN:23000458
Type book : PDF, Epub, Kindle and Mobi
File Download : 293 page
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Hidden Champions In The Chinese Century

Author : Hermann Simon
Genre : Business & Economics
Publisher : Springer Nature
ISBN : 9783030925970
Type book : PDF, Epub, Kindle and Mobi
File Download : 235 page
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“Hidden Champions” are medium-sized, unknown companies with annual revenues under $5 billion that have quietly, under the radar, become world market leaders in their respective industries. In this new instalment to his worldwide bestselling Hidden Champions volumes, Hermann Simon takes readers on in-depth exploration of the ever changing operating conditions and the greater uncertainty and volatility that defines the global business sphere over the next ten years. In particular, in this book he focuses on China’s continued impact on the business world since its rise in the global business and economic sphere over recent decades. In this regard, Dr. Simon shows the reader how the current status evolved, and then offers concrete and actionable recommendations. New driving forces such as digitalization, business ecosystems and sustainability receive special attention. While the main focus is on companies in German-speaking countries as they comprise 56 percent of the world’s Hidden Champions, the success factors mentioned in this book can be applied globally to mid-sized companies in other regions as they strive to become global market leaders. Whether a company is a “Hidden Champion”, aspires to be one, or wants to emulate their success model, Dr. Simon’s new book provides essential food for thought as executives and managers chart their course into the future.

Confessions Of An Advertising Man

Author : David Ogilvy
Genre : Advertising
Publisher :
ISBN : 190491537X
Type book : PDF, Epub, Kindle and Mobi
File Download : 0 page
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Confessions of an Advertising Man is the distillation of all the successful Ogilvy concepts, tactics and techniques that made this book an international bestseller. Regarded as the father of modern advertising, David Ogilvy created some of the most memorable advertising campaigns that set the standard for others to follow. Anyone aspiring to be a good manager in any kind of business should read this.

Confessions Of A Faceless Man

Author : Paul Howes
Genre : Political Science
Publisher : Melbourne Univ. Publishing
ISBN : 0522858848
Type book : PDF, Epub, Kindle and Mobi
File Download : 256 page
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The 2010 federal election campaign had more twists, conspiracies and betrayals than a ripping political thriller. Confessions of a Faceless Man is the day-by-day account of the campaign by one of Labor's 'faceless men'. Paul Howes, head of the Australian Workers' Union, was accused of assassinating Kevin Rudd and installing Gillard in the top job - the King is dead; long live the Queen. Howes writes openly about his role in the leadership coup and reveals his experience inside Labor's campaign. In an unashamedly partisan and amusing account, Confessions of a Faceless Man chronicles the highs and lows, the stuff-ups, the leaks and the nuts and bolts of a modern Labor election campaign. This is Howes' first book - an unvarnished, brutally honest, at times laugh-out-loud account of how Labor won 2010.